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Master of Business Administration (MBA)

The MBA program in the Department of Marketing prepares students for a career in business management with an emphasis in marketing. The MBA program is designed for individuals with work experience who aspire to organizational or entrepreneurial leadership positions. The program enhances general management abilities and provides an opportunity to build expertise in marketing. In its most recent rankings, U.S. News & World Report 2003 survey of the best graduate schools ranked the flexible MBA program at Georgia State University’s J. Mack Robinson College of Business fifth best among part-time MBA programs nationwide.

In addition to the general requirements for the degree, MBA students earn a concentration in marketing by taking 12 hours in electives from among the department’s broad assortment of 8000-level courses. MBA students earn a major in marketing by taking 18 hours in marketing electives, in addition to MBA 8140 and MBA 8240.

Marketing Courses

Currently, the Department of Marketing offers:

MBA 8145 Marketing Management Mk 8510 Business-to-Business Marketing
Mk 8100 Buyer Behavior Mk 8600 International Marketing
Mk 8200 Marketing Research Mk 8620 Product Management
Mk 8300 Marketing Communications and Promotion Mk 8700 Digital & Social Media Marketing
Mk 8340 Sales Management Mk 8710 Customer Relationship Management
Mk 8410 Logistics Management MK 8720 Direct and Database Marketing

Contact

For more information regarding the Master of Business Administration (MBA) program (with either a concentration or major in marketing), please contact Dr. Bruce Pilling, M.S./MBA coordinator, Marketing Department

For more information on the MBA program and admissions, contact The Office of Graduate Recruiting and Student Services.

For other inquiries you may reach the Marketing Department by phone at 404-413-7650, by fax at 404-413-7699, or by mail at:

Marketing Department
Georgia State University
University Plaza
Atlanta, GA 30303