MAX Awards Entry Form

The MAX Awards (Marketing Award for Excellence) honor innovative new products, new services or new ways to market that have been developed or launched by Georgia-based companies in 2016.

Nominations close on Wednesday, January 4, 2017.
  • In response to the following criteria, please attach a PDF that is no longer than one page.
    • Describe how your new product/service/new way to market was innovative and cutting-edge in the marketplace.
    • Explain how the thought process and strategy was a departure from the conventional offerings in the market today.
    • Note any ways that the entry has created a new segment of an established market, or through its introduction, transformed an existing established product or service category.
    Accepted file types: pdf.
    • Describe the marketing program that was used to support the introduction of the new product/service/new way to market.
    • A premium is placed on entries that demonstrate cutting-edge, insightful use of marketing techniques and media support, including new digital or social media or other forms of strategic marketing.
    Accepted file types: pdf.
    • Provide documented evidence or information that supports the fact that the submission has enjoyed measurable marketplace success.
    Winning entries often provide detailed financial results, market share information, or other information that underscores the success of the submission. Judges are interested in how the submission has documented its ability to make a difference in society, improve business efficiency, solve a problem, or help consumers in some important way.
    Accepted file types: pdf.